When I speak with entrepreneurs looking to begin a business, I always ask them, "What is the one problem you dealt with that you want no one else to have to experience?"
It's that problem that will launch a business.
It is your Why. It is your foundation. It is the north star that will guide you in turbulent times.
You go back to that feeling. How you want no one to experience what you did. How you wish there were more answers. And that you will fight like hell for people to know this exists.
It's my why. Why I write a daily blog. It's why I started my company. It's my north star.
It's my Boom.